New ACS CAN Tobacco Tax Ad Campaign Challenges Congress to be Heroes

Members of Congress, their staff and others in D.C. today will see a new ad in Capitol Hill newspapers and online with a big, bold headline: Senator Rescues Children.

ACS CAN Tobacco Tax Ad

What do you think?

The ad campaign calls on members of Congress to become heroes by increasing the federal tobacco tax to save lives and save the nation health care dollars. Senators already have a great opportunity to do just that by cosponsoring S. 826, the Tobacco Tax and Reinforcement Act – a bill that would raise the federal tobacco tax by 94 cents and create parity with other tobacco products. Senators Blumenthal, Harkin and Durbin introduced – and Senators Rockefeller and Whitehouse joined – a bill similar to a proposal from President Obama that would increase the federal tobacco tax by 94 cents. It has been more than four years since the current federal tobacco tax was increased to $1.01. Recognizing the tremendous health and economic benefits from increasing the tax again, these Senators are seeking to make the proposal a reality.

We’ve run the numbers and a 94-cent increase in the federal tobacco tax would prevent 626,000 children from premature death due to smoking-related illnesses and 1.7 million American children from becoming addicted smokers. The increase would have tremendous benefits for adults as well, reducing the number of adult smokers by 2.6 million over 10 years. Furthermore, this proposal comes at a time when there is a lot of discussion about how to reduce health care costs. Our estimates show that a 94-cent increase would save the country more than $63 billion in long-term health care costs from fewer youth and adult smokers, in addition to generating more than $78 billion in new revenue.

We’re excited to debut our new tobacco tax ad campaign at a time when members of Congress on both sides of the Capitol are starting to meet as a conference committee about the FY14 budget. It’s a common-sense solution that saves lives and saves money – a solution we hope all members of Congress will pass and become heroes rescuing children.

Do you want to make your voice heard?  Ask your U.S. Senators to cosponsor S.826 today!

Join the conversation

By clicking "post" you agree to the User Agreement

  • Posted by Peggy Abrahamson  on January 26, 2014 at 11:02 pm

    Congress should outlaw cigarettes instead of gaining revenue from them. Doing so is immoral because they are known to injure or kill people.

  • Posted by david smercani  on January 24, 2014 at 1:57 pm

    Raising the tax will not only reduce children from smoking, it may also make adults quit as well.

  • Posted by CMJ  on January 23, 2014 at 5:03 pm

    Oh a couple of things to consider. Crime rates have gone up with the cigarette tax rate as people break into convenience stores and ONLY take boxes of cigarettes to sell cheap on the street. Cigarettes sold on the street by these criminals puts cigarettes in children’s hands. Stolen for free sold for $2 100% profit with no proof of age required.

    Next thing I wonder about is this. If most US citizens dont smoke then wouldn’t this be specifically taxing a minority? If it were put to public vote and all smokers voted against and all the non smokers voted for, it would pass. That’s targeting a minority.

    Lastly with no opposition to taxes on smokers and tobacco surcharges on insurance for medical reasons its only a matter of time before the medically considered over weight Americans suffer the same fate and they will have to suck it up. The precedence has already been set so its virtually a done deal in the making.

  • Posted by CMJ  on January 23, 2014 at 4:43 pm

    Lol I’m a smoker by choice but I look forward to the day when smoking is taxed out of existence or made illegal. I will be laughing so hard at all the enti tobacco people who’s eyes will grow two sizes and become chronic stutterers when they see their taxes go up to replace the revenue from the industry they put out of business. Billions of dollars? Where do they think that money will come from if they win their crusade? Their pockets. The government will have to get that money some how sinse it can’t even function with what it has now. Meanwhile as the crusaders are crying over their tax increase the people who use to smoke will be laughing about the money they are saving even with a higher income tax.

  • Posted by bluto  on January 18, 2014 at 6:50 am

    I hate democrats…in fact, I hate ALL liberals.

    IF increasing taxes on smokers “causes less smokers”, then WHY NOT tax fat people…or homosexuals?…Just think of the savings to healthcare….or the the drop in the risk of a global aids epidemic!…

    Doesn’t that sound like a “noble cause”?…how can any lying, hypocritical liberal deny that?

    …then, increase taxes on abortions…if, in fact you lying liberals really do want LESS abortions, as you claim.

    Yeah…that’s the ticket…attack and demonize even more innocent Americans…NOT just smokers….”it’s for the children!’….

    What crap!

  • Posted by Angie Harsh  on January 16, 2014 at 7:17 pm

    Although I do believe that smoking is bad and children should never smoke, raising the price of cigarettes is not going to keep them out of the hands of children. This is just another way to tax the American public.. If they want to do all citizens a favor they would make it a law to list the ingredients on each and every pack. The amount of nicotine, tar and the other ingredients. Lets face it you have to list the ingredients in a twinkie. Is saturated fats more important that chemicals. JMO

  • Posted by mojo  on January 16, 2014 at 4:39 am

    Lets see what would happen if everyone would stop smoking and the Tax income from the tobacco related industries dried up.

  • Posted by Von D.  on January 15, 2014 at 10:10 pm

    Why don’t they slap a tax on golfing, a really big government tax on every single dumbass who has nothing more important to do than wonder around hitting a little ball on land that is prime farming land probably stolen in some way for the exclusive use of privileged assholes.

  • Posted by Jay Mayhoffer  on January 14, 2014 at 11:36 am

    Raise taxes, raise taxes, raise taxes. Fuck off and get out of my life with your bullshit.

  • Posted by Mary Cleaton  on January 13, 2014 at 4:12 pm

    Thanks for this, I applaud your fight to save lives through this new bill. It can help create a safer healthier future for our children and grandchildren.

  • Posted by Charlie  on January 13, 2014 at 4:58 am

    People are taxed enough already without Barack Obama and his greedy minions in Congress proposing another tax increase. And we’ve got the American Cancer Society going on record favoring higher taxes. Maybe they should change their name to the Communist Cancer Society and it would be truth in advertising.

  • Posted by MH  on January 11, 2014 at 9:04 am

    What makes me maddest about this is…it’s essentially a tax on the poor.
    I am so glad to have never been addicted to cigarettes. But many young people
    do become addicted …and I assure you now wish they weren’t. And often they
    are from a financial class that end up choosing between their cigarettes and their
    lunch for much of their lives some days.

    My oldest brother is a retired veteren on a very low amount of soc. security. I know
    he has had to choose between cigarettes and groceries at times…but was never a dead beat
    Dad all his life…or took wellfare when between jobs. He was too proud.

    But the cost of the cigarettes he wishes he could give up…is mostly
    taxes and legal settlements that only made lawyers rich.

    High taxes on cigarettes does nothing but impoverish the poor.
    Time to wake up America. Durbin and his ilk never saw a tax
    opportunity they diddnt like. Send them home from DC permanantly..
    .and without lush pensions. Let them figure out free enterprise like
    the rest of us.

  • Posted by Will  on January 9, 2014 at 12:51 am

    I like how we need to rely on the government to be healthier. But lets look at the basic facts, by increasing the price of a cigarette children will be saved! I find it funny how kids cant even buy them but we’re punishing adults who can legally smoke them. This is just bullcrap so the government can get more revenue to come in

  • Posted by Mekus  on December 31, 2013 at 10:25 am

    You are acting like blatant idiots. With retail prices of $14+ per package in NYC and $8+ in Washington /DC, cigarettes ALREADY HAVE BECOM A NEW “STREET-CURRENCY” on the drug market.
    But no, the cigarette producers are let off the hook by having their court ordered penalties reduced if not canceled at all, as it already happened in many cases.

  • Posted by J Figgs  on December 13, 2013 at 2:10 am

    When is the tobacco industry going to stand up for there customers? In 2009 cigaretts went up $3 in taxes because bush said no child left behind. Enough! This time they want to be psychic and try to avoid something that may or may not happen. This gov always use the childred when they have a agenda like taking your guns and going to war. what is it going to take for the people of the country to stand up? When the rest of the world is already fighting. You trust that this article is not about smoking or saving kids, its about them doing what ever they want when they need money and we are none the wiser. Its a sad time in the U.S.A.. We will overcome the greed in this country, trust that!

  • Posted by That. Guy  on December 11, 2013 at 10:18 pm

    Horse Shit!

  • Posted by Barbara F. Harrington  on November 26, 2013 at 11:07 am

    Please help us with S. 826, we need your sponsorship of the Bill Senator Session. My dad died of lung and throat cancer, my 30 year old daughter has no memorie of him because she was 3 years old when he died.

  • Posted by Testicules  on November 20, 2013 at 1:07 pm

    So, we can expect that discriminating against smokers in OWEbama “care” will end, since that is the one place where they people with the increased “risk” for illness have already paid and paid and paid and paid and paid their “sin” tax?

  • Posted by ddavid  on November 18, 2013 at 10:09 pm

    Ever think what happens when those numerous Billions in taxes dry up ?
    And they will. California already has that problem in funding tobacco taxes to the programs it was meant for. Those programs are running out of dollars, and those programs aren’t going to disappear overnight, a new tax on Beer, Alcohol or Cosmetics will find it’s way to the forefront. If you think you won’t be affected what you do unto other won’t come back to bite you, you had better give it second thoughts. Everything comes in a circle. Besides, I don’t feel government should get into our lives, if you allow that, sooner if later you can throw your freedom loving flag into the trash.

  • Posted by Tom  on November 14, 2013 at 7:37 am

    Tyrannical, and unethical taxation and punishment is not the solution.

    People should have the right to put anything they want in their bodies without government stepping in to tell them what, exactly, is good for them. That is the kind of crap that happens in China.

    Stop spreading a socialist agenda. Stop promoting a police/nanny state. Hell or high water, I may not die a free man, but I’m going to do everything in my power to make sure my children have every opportunity to enjoy the freedoms that I fought to protect.

    This stinks all over of support for social health care, too.

  • Posted by Keith Bender  on November 1, 2013 at 7:49 am

    If this were dedicated to MEDICAID and MEDICARE I would be 110% for this TAX regardless of State Taxation.
    On the Backs of Smokers who cost more to INSURE versus Non Smokers, It Places or could place the Addiction on those Addicted and who over a lifetime can and will lose spending/Investment opportunities of a Millions or so Dollars.

    In my 34 years of Addiction to Nicotine I gave up a Million in Opportunity costs and RJR never thanked me or even kissed me.

    But only if dedicated and beyond Political squandering. So I suspect this will never happen this way.

  • Posted by L. Geillinger  on November 1, 2013 at 12:39 am


  • Posted by chris althoff  on October 30, 2013 at 7:33 pm

  • Posted by George Blough  on October 29, 2013 at 4:34 pm

    Saving the children, especially in our state, is something that really does hit home. But, even more, nationally we can do something collectively to make a difference in the lives of those children, who unbeknown to them, are targeted by the tobacco industry to start using tobacco. Children are being targeted to become addicted tobacco users. Why? Because these children will become the tobacco user that will “replace” those who have died due to a tobacco related death. An increase in the cost of tobacco will help deter youth who might begin using tobacco and will encourage those who already use tobacco to stop!

    • Posted by J Figgs  on December 13, 2013 at 2:24 am

      Go back to watching CNN. That vomit you’re spewing sounds a lot like them.

RSS feed for comments on this post.